Since the FCC formally revealed its plan to expand broadband access on Tuesday, the idea has been generally well-received. And really, what’s there to protest so far? The plan’s stated goal is to connect “100 million households to affordable 100-megabits-per-second service, building the world’s largest market of high-speed broadband users and ensuring that new jobs and businesses are created in America.” It also stresses making broadband faster and more powerful.
So far the only group consistently cited as being the “loser” in all of this is the National Association of Broadcasters, which has expressed reservations about losing its portion of the airwaves to make room for the broadband providers. But which industry players stand to win big if the plan moves forward? Here’s what the Post reported on this point:
Mid-size broadband providers, such as TW Telecom and Cbeyond, are shaping up to be the plan’s biggest beneficiaries, gaining access to more subscribers and the rights to federal funds to expand their networks. Makers of network equipment, such as Cisco, and creators of Web-based content, such as Google, could also experience significant boosts in their business. And cellphone carriers could reap big gains from a proposal to allocate a large chunk of airwaves for the next generation of smartphones and portable devices.
The Post went on to draw a distinction between midsize and major providers:
Major providers, such as AT&T, Comcast and Verizon Communications, would gain broader subscriber bases, but they could be forced to share their wireless and fixed-wire networks with smaller rivals, exposing them potentially to stiffer competition.
These major providers, while they’re now giving statements of tentative support to the press—with caveats advocating less regulation—are the same ones who’ve been pushing for this kind of proposal for years.
A letter the providers sent to lawmakers in July 2008 details their support. In the letter (PDF), AT&T and Verizon urged Congress to enact legislation to expand broadband access. The letter’s 31 signatories included major broadband providers, but also groups as wide-ranging as the International Brotherhood of Electrical Workers, American Association of People with Disabilities, U.S. Chamber of Commerce, and U.S. Cattlemen’s Association.
The National Cable and Telecommunications Association, which was the largest lobbying group in the entertainment industry in 2009, also signed on to the letter. Comcast, also one of the biggest lobbyists in the industry, signed on too. Since the FCC announced its plan, both the cable lobbying group and Comcast executives have already written blog posts detailing how they would like the FCC to implement it. Together, the three top groups—in third, the National Association of Broadcasters, which has its concerns about the plan—spent nearly $40 million on lobbying in 2009.
And for concerned consumers, the Post points out that the plan “only sets the goal of ‘affordable’ broadband services,” but does not tackle prices through rules or caps.
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